Congrats! If you landed on this page looking for a comprehensive Scentsy Business Opportunity Review your are definitely in the right place!
In this unbiased Scentsy Review I will attempt to provide enough information about the Company, Product(s), and Compensation plan for you to be able to make an informed decision.
NOTE: Unbiased (meaning I am not a distributor of their products and I do not promote their business opportunity). Your decision to join or not join the Scentsy business opportunity is entirely up to you.
Ready to begin? Let’s get started!
Scentsy is a United States based network marketing company that officially launched in 2004.
The company is owned and operated by Orville and Heidi Thompson. Orville purchased the business in 2004 from Egan and Gunnell, who then became consultants for the company.
Scentsy Company Profile
COMPANY NAME: Scentsy Fragrance
INDUSTRY: Consumer Products – [Home/Personal Fragrance]
FOUNDER(S): Kara Egan and Colette Gunnell (2003); Orville Thompson
REACH: Global: Currently operating in North America, Europe, and Australia; 11 different countries worldwide (Incs USA).
Scentsy Mission Statement:
To bring value to the world by providing an industry leading, family-friendly business opportunity selling creative, artistic, high-quality products that warm the heart, enliven the senses, and inspire the soul.
What Are the Products?
Scentsy Fragrance offers a variety of home and personal fragrance products, including scented wickless candles and decorative ceramic warmers, which together provide a safer alternative to burning wicked candles.
Scentsy’s flagship product is a scented, wickless candle heated in a decorative ceramic warmer.
How to promote the products
Scentsy encourages using home parties to promote their product online. They also encourage their consultants to participate in open houses, fairs and trade shows, and fundraisers. However, many consultants also promote their Scentsy business online using social media or their own personal websites (not a company replicated website).
According to the U.S. Direct Selling Association, the party plan method of selling has decreased 4 percent in each of the past two years, going from a high of 31 percent in 2011 to just 23 percent in 2013.
Check out my article on “Why Throwing Home Parties And Home Meetings Is A Business KILLER!“
NOTE: A lot of inexperienced Scentsy distributors are spamming Facebook and Instagram walls with crazy make money now claims. Read this post “The quickest way to lose your Real and Facebook friends” before advertise on Facebook.
Unfortunately Scentsy does not provide a complete marketing system for their consultants. A marketing system is a must have for any Scentsy consultant that desires to have a profitable business.
Marketing systems consist of lead capture pages you can use to send your prospects to and autoresponders (automated follow-up email system).
*Scentsy Top Leaders Secrets Revealed*
The Top Scentsy earners build their businesses totally different than the masses do. The top earners who are making money in Scentsy are great at marketing, both offline and online. They know how to generate traffic and leads, and then convert those leads into sales, and they know how to recruit the best people into their business.
The teams that seem to be successful are using lead marketing tools in order to train their group on internet marketing techniques and give them the tools and knowledge to generate their own online leads. If you want to become a top producer, you will need a powerful lead marketing system to foster and build a relationship with your prospects.
Not having a lead marketing system is why most Scentsy consultants fail; because they follow the masses and get the same old results.
Can I make money?
Good question! The Scentsy compensation plan appears to be a stair step plan with a break away feature.
NOTE: A network marketing Stair Step Plan is a compensation plan in which representatives who are responsible for the both personal as well as group sales volume. It is a simple plan for the distributors who are new for network marketing business. Every step is based on a certain volume of sales target. If a distributor or networker achieve the set target he/she will promoted for the next higher level. The Stair-Step compensation plan gives huge incentives for distributors to achieve the set target.The breakaway design is structured so that team members have support during their early growth but can later branch off and lead their growing team independently.
You must be in active as a Scentsy Consultant to be eligible to receive commissions with the Scentsy Compensation Plan.
To be an active Scentsy consultant you must:
1) Earn a minimum of 150 Personal Retail Volume (PRV) points (currently 1 point=one $) in a given month and,
All frontline Consultants who earn 150 points or more in Personal Retail Volume (PRV) in a given month. Scentsy Consultants begin every month being inactive. They become active
each month when they earn 150 points in PRV. Three consecutive months of inactivity (less than 150 points in PRV in at least one month within each three-month period) will result in Consultant loss of downline.
2) Be in “current” status.
A Consultant who is active for one or more months within a three-month period is considered “current.” All current Consultants are eligible to place orders, receive commissions, and retain downline. A Consultant can be considered current even during months when he or she is not “active” (see above).
Clear as mud? LOL
For a more detailed look the full Scentsy compensation plan here.
Well this is a comprehensive Scentsy Business Opportunity review, right? Then let’s look at the good as well as the bad.
The Good Stuff – Pros
- Residual income opportunity on product reorders.
- No inventory to manage and the products are liked by customers.
- A variety of different ways you can get paid.
- Low start up cost, less than $100.
- The business is available in many countries outside the U.S.
- Bonuses and Awards. In addition to to the above compensation, Scentsy has multiple bonus opportunities and recognition programs available to its consultants.
- Stability-the company has been around for 10 years, since 2004.
- International business opportunity, can promote Scentsy’s products and and recruit others interested in the business.
The Not So Good Stuff – Cons
- Target audience is limited-primarily women.
- To avoid being inactivated, each Consultant must sell at least $150 Personal Retail Volume Sales (PRVS) in product within a 3 month period (THREE CONSECUTIVE MONTHS).
- Production based comp plan that will require heavy recruiting and building large teams to sustain and maximize income potential.
- Requires consultants to reach $1000 PRV (Lifetime), in order to advance to the next rank (Certified Consultant).
- Must have one active frontline consultant, $500 PRSV in a month, and $1000 Group Wholesale Volume (GWV) before qualifying for your downline commissions (Lead Consultant Rank).
- Additional cost: To sell and/or sponsor outside of your home country but within your home Region, you must agree to an In-Region International Service Fee ($5 per month). To sell and/or sponsor outside of your home Region, you must agree to an Out-of-Region International Service Fee ($10 per month).
Additional cost: Replicated website requires $10 monthly subscription fee after first 3 months. [When you sign up as a Scentsy Consultant you receive a free three month Scentsy Personal Website. This free subscription expires three months from your date of enrollment, see Scentys agreement].
Is the Scentsy business opportunity right for YOU?
Joining Scentsy as a consultant requires a one time payment of $99.
The start kit includes: 80+ scent testers to share with party guests, demonstration products like Warmers and Bars and catalogs, order forms, and business materials like invitations and marketing brochures to get you started.
Once you’re registered as a independent consultant, you can start building your business.
WARNING: 95% of Scentsy Consultants will FAIL!
Yes, it is true! So if your looking at Scentsy solely for the purpose of quitting your job or making a life changing income and you are an inexperienced marketer without the drive and ambition to make a serious change in your life, then Scentsy probably isn’t for you. I’m assuming that we haven’t personally met yet and that I haven’t gotten to know you. So, I’m going to be pretty blunt here. If you expect to sign up and instantly start to make money without any sales or business experience, let me be the first to tell you … YOU WILL FAIL!!!
The problem is that a lot of people join Scentsy and then don’t want to do ANYTHING to promote their business. They rely on their sponsor to do everything for them. Well to build even a part-time income in Scentsy or any Network Marketing company is based on YOUR ability to enroll and sponsor new people into your business. The facts don’t lie Scentsy rewards those that build teams and that skill is based on the ability to market and generate qualified leads looking for an opportunity. That is why, I highly recommend anyone interested in starting a Scentsy business implement a proven Network Marketing Lead Generation System.
A quality system must allow you to brand yourself as a leader, teach and allow you to generate leads, as well as help you generate income from the individuals not interested in the Scentsy opportunity.
Your success as a consultant will ultimately be determined by how many people you can attract to you and your team. Without understanding Attraction Marketing principles, you will always be at a serious disadvantage. If you want the best chance at success in your Scentsy business, you also need to learn Attraction Marketing principles.
By using attraction marketing, learning a few marketing skills, and leveraging the power of the internet, you can succeed where the other 95% fail.
The Bottom Line
In conclusion, you are doing a good thing researching Scentsy reviews. Make sure you get to know as much about the company as you can before making a decision. But also understand that if you are new to the direct sales and network marketing industry that your success will come from your ability to generate continuous leads in order to make sales. You can make some money with this opportunity but it may be difficult for a newbie (new to marketing or sales) to make monthly quotas and generate a residual income stream. Even experienced networkers might work hard to build large teams and still not produce the life changing income stream they desire.
In my opinion Scentsy is just like any other direct sales and network marketing company. If you are interested in the Consumer Products industry then Scentsy is certainly an business opportunity worth looking into. Success in network marketing is not a huge mystery. It is just a matter of correct education, proper skills and effective action.
P.S. Check out my RESOURCES Page to see the programs and tools I use to create a residual income stream.
P.S.S. Your comments are welcomed below, if you are a Scentsy consultant please share your experiences.